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Archive for August, 2007

Review of TransPromo Summit

Wednesday, August 29th, 2007

InfoTrends Group Director Barbara Pellow started her keynote at the TransPromo Summit, held in New York City on August 22nd and 23rd, by saying, “Transpromotional applications aren’t something like trans-fats that are bad for your health and well-being!” All kidding aside, TransPromo is a hot application area, and the ...

Flint Group Raises Ink Prices

Tuesday, August 28th, 2007

The world's #2 ink maker Flint Group has announced that they will be increasing prices across product lines for inks sold in North America. Citing continuing and unprecedented rise in raw material, transportation and energy costs. The largest increase will be for Packaging (12% depending on product technology and ...

Turn Non-Profit into Profit

Monday, August 27th, 2007

WhatTheyThink.com is holding a Webinar this week with Frank Romano on selling print services to the non-profit sector. Learn more about the opportunity for both digital and conventional print in the non profit market as Frank Romano and industry guests review the market, the products, and the trends of the ...

MinnPost, an Internet-based Daily Newspaper Launched in the Twin Cities

Monday, August 27th, 2007

Joel Kramer, former publisher of the Minneapolis Star Tribune is starting an Internet-based newspaper for the Twin Cities area. MinnPost will use a donation model similar to public radio and television to cover its operating costs. Joel Kramer CEO and editor of the new venture has has raised $1.1 million in ...

The Xerox iGen3 Helps Wired Magazine Target 5,000 Subscribers with Custom Covers

Monday, August 27th, 2007

I have to confess. I used to be a complete magazine junky. They would flood my house every month and while my wife would be happily reading some big thick book full of text, I'd be combing through page after glorious glossy page. I whittled down over the years ...

Looking for a Need New Tagline For Printing Company

Saturday, August 25th, 2007

Over at the MarketingProfs forums, Gwen Stevens aka "Lone Soldier" is looking for help on developing a new tagline for the printing company she works for: We are a 95 year old, mid-sized, web-offset printer (350 employees). For the past 20 years we have served the magazine publishing industry by printing ...

X-Rite Ratings Under Review After Announcing Deal with Pantone

Friday, August 24th, 2007

X-Rite's plan to acquire Pantone has caught the eye of Standard & Poor's Ratings Services and Moody's Investors Service. The two financial service providers placed X-Rite under review for possible downgrades based on the significant debt the company is taking on to finance the reported $180 million price tag for ...