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Archive for September, 2007

Are Reverse Auctions Good for the Printing Industry?

Friday, September 28th, 2007

John Ganger a product manager at James Tower, a full-service Internet marketing firm in Mankato, MN recalls an experience he had with a print service provider involved in a reverse auction. As you can imagine the reverse auction quickly went south for the printer: Also pricing did not start coming in to ...

HP Expands Business Development Program with Podcast Series

Friday, September 28th, 2007

HP Graphic Arts Capture Business Success Program offers a collection of tools that provides printers with business and marketing tools, research, training, and other programs. HP has recently expanded the program to include a Podcast series (If you get a "Your browser cannot play the audio files." while ...

We Are The Press?

Friday, September 28th, 2007

Recently, Frank Romano rubbed some folks the wrong way over comments he made about a meeting he attended at Graph Expo. Frank is no stranger to controversy and consternation. It follows him around like the dustcloud around Schulz's Pigpen. Today Frank responds to his critics by making the statement: ...

Printing With Enzymes Instead of Ink

Thursday, September 27th, 2007

Science Daily is reporting this week that researchers at Duke University have developed a method for printing finely detailed microscopic images with enzymes, rather than inks. Science Daily article The technology could become another tool in the arsenal of the high-security printing and brand protection industry: "With all the advances in ...

Can Blog Buzz Sell Magazines?

Monday, September 24th, 2007

Journalism.co.uk is reporting that The Economist Group is turning to the blogosphere to help build buzz around political stories it will feature in upcoming magazine issues: "In the US we identified the 100 most important political bloggers and we effectively give them content before it's published in print, so that it ...

NAA Foundation Launches Life Long Readers Contest

Monday, September 24th, 2007

The Newspaper Association of America Foundation has launched a video contest asking teenagers to share how they are using newspapers. Here's NAA Foundation Director Sandy Woodcock Introduces "Driving Newspapers" And their NAA Foundation Contest Teen Video

New Program Aims to Bring Measurability to Print Media

Monday, September 24th, 2007

A partnership announced last week between B2B publisher Cygnus Business Media and ID Media aims to offer advertisers an ROI-focused "cost-per-action" buying platform across 67 of Cygnus' trade publications. "We are delighted to launch this new buying platform with ID Media, a true innovator in the ROI media space. We came ...