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Archive for November, 2007
Friday, November 16th, 2007
The United States Postal Service has announced the Postal Service Governors have decided future pricing to follow guidelines set in the Postal Accountability and Enhancement Act of 2006:
The Postal Service Governors announced today future prices will be adjusted using new regulations issued by the Postal Regulatory Commission (PRC) on Oct. ...
Posted in Direct Mail, Distribution | Comments Off
Friday, November 16th, 2007
Alive in Baghdad, a weekly news podcast produced by Iraqi journalists has a story on Dar Al-Nahrain, or “The House of Mesopotamia,” a well-known printing and publishing house in Baghdad.
According to the report, Dar Al-Nahrain employs 900 Iraqi employees who print currency, passports, and other offical state documents including Al-Sabah, ...
Posted in Video | Comments Off
Thursday, November 15th, 2007
North America's largest paper and forest products company is not only facing a financial crisis, they are finding themselves on the wrong side of the forest management practices debate. AbitibiBowater Inc. the newly formed company resulting form the merger of Abitibi-Consolidated and Bowater Incorporated has found itself the target of ...
Posted in Environment and Sustainability | 3 Comments »
Tuesday, November 13th, 2007
The IAB reports record growth for Internet advertising in the 3rd quarter:
The Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers LLP (PwC) today announced that Internet advertising revenues exceeded $5.2 billion for the third quarter of 2007, representing yet another historic high for a quarter and a $1.1 billion increase, or ...
Posted in Printing Industry News | 1 Comment »
Tuesday, November 13th, 2007
Justin Basini, vice-president and head of brand marketing at Capital One Europe told Marketing Direct's Profiting from Green Policies conference attendees that the direct marketing industry needs to "to clean up its act and improve its impact on the environment, or risk being legislated against and facing a heightened consumer ...
Posted in Advertising | 1 Comment »
Monday, November 12th, 2007
The Newspaper Association of America has launched a new blog. In his welcome, Randy Bennett, vp of Audience and New Business Development writes, "The newspaper industry is in the midst of a wrenching period of transition. As business models, consumer and advertiser behavior and the competitive landscape transform, newspaper companies ...
Posted in Blogs, Newspapers | Comments Off
Monday, November 12th, 2007
A new report from IBM Global Business Services forecasts "greater disruption for the advertising industry in the next five years than occurred in the previous 50." The report found that control of attention, creativity, measurement, and advertising inventories are tipping the advertising industry balance of power.
To examine the factors influencing ...
Posted in Advertising | 4 Comments »