Monday, March 30th, 2009
Kodak has kicked off a new campaign to market its line of all-in-one inkjet printers. The global Print and Prosper campaign exposes the issue of high-priced ink and urge consumers to switch to Kodak. Kodak estimates consumers overspent $5 billion on ink jet printing in 2008 based on U.S. annual desktop ...Friday, March 27th, 2009
WhatTheyThink will be at the On Demand Conference & Expo next week, and we want to hear from you. We will be writing and shooting video interviews out of our show floor studio located at MR2653. Stop by and let us know what you think: what brought you to On ...Wednesday, March 25th, 2009
Newspaper readership - and the financial health of the newspaper publisher - has been in the headlines for the last several weeks. Papers across the US have folded, merged, or moved online. Things seem to be a little more under control "up north." NADbank (Newspaper Audience Databank), the research arm of ...Friday, March 20th, 2009
In my piece, From Print to Pixels – The Seattle P-I, I make a comparison between the Capital Times, Madison WI, and the Seattle Post Intelligencer, Seattle WA. Both were major print newspapers and both have moved to online delivery. The year since the Cap Times has gone to "mostly" online ...Thursday, March 19th, 2009
Last month I wrote about the launch of HP MarketSplash, a Web-based service HP has started to provide “the industry’s lowest prices and fastest delivery times for brand marketing services such as professional-quality design and print fulfillment.” In that post I asked, “Will this make HP Graphic Arts customers question HP’s ...Wednesday, March 18th, 2009
More and more businesses are experimenting with social media as a marketing channel; and there are quite a few printers dabbling in it. I took the opportunity to ask a number of printers how they have been using applications like Twitter and Facebook. Read what seven of them had to ...Tuesday, March 17th, 2009
Today’s closure of the Seattle Post Intelligencer - fondly called the P-I here in Seattle – sends the second major print newspaper online in a year. The Capital Times, Madison Wisconsin, made the move in April 2008, and now the P-I, a much larger circulation paper, has moved from print ...
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