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Business as Unusual

Wednesday, July 15th, 2009

When will the recession end? When the printing recession end? How is the industry doing, all thing considered? What is the outlook for the industry?  The answer to the first question, well, no one knows. The current crisis took many years to create, and it will take make years to extricate ...

Being Content with Content

Wednesday, May 20th, 2009

Today, WhatTheyThink just released my special report on “electronic books,” or “e-books” titled E-Books and E-Publishing Primer. I acknowledge that in some parts of the industry, writing about e-books is tantamount to heresy, so to avoid a printing industry auto-da-fe, I have fled to Santa Fe. So I am ...

Industry Association’s New Logo Imbued with Magical Powers

Wednesday, April 1st, 2009

Faced with declining membership and a challenging economy, the Graphic Arts Society of Printers (GASP) knew that it needed to take drastic steps to survive. To that end, key executives had an intensive year-long closed-door meeting and hashed out what the industry association believes is a surefire way to combat ...

Faking It

Friday, February 27th, 2009

Continuing the discussion of coupon fraud, it should be pointed out that it has been estimated to cost retailers and manufacturers millions of dollars a year. The highlight of “Fraud, Forgery, Counterfeits, and Deterrents” session at the Brand Protection Conference was another “shocking demonstration” of how a coupon was forged, and what protections ...

Clipping Coupons

Friday, February 27th, 2009

Greetings from Day Two of Graphics of the Americas. I spent the morning at a brace of sessions at the Brand Protection Conference. The first was called “Fraud, Forgery, Counterfeits, and Deterrents,” featuring renowned security printing consultant Richard Warner. Mr. Warner provided some background of the economics of various types ...

Cultural Differences

Thursday, February 26th, 2009

An afternoon Graphics of the Americas session sponsored by HP examined “Marketing to the Latin Market.” Presented by John Bord, President and CMO of Guevavi in Tubac, Arizona, the session ran through the changing (read: increasing) demographics of the Latin market. The U.S. Hispanic economy alone is estimated to be ...

Barrytown

Thursday, February 26th, 2009

Graphics of the Americas keynote speaker Dave Barry—humor columnist for the Miami Herald and winner of the 1988 Pulitzer Prize for Commentary—began his talk by saying “I am not an expert on printing.” but that hardly mattered as his one-hour, stand-up comedy-like talk careened through a variety of topics that ...