Friday, February 5th, 2010
Over the last few weeks, I've posted a series of articles on the importance of creating and implementing a differentiating strategy for your business. I've been getting some very positive feedback...readers have said they feel this is an important topic for this industry, at this time. One reader suggested the need ...Thursday, January 28th, 2010
The Leaders in Loyalty: Feeling the Love from the Loyalty Clubs, released by The CMO Council and InfoPrint Solutions, is the first study the CMO Council has done specifically on loyalty programs. It was conducted by InfoPrint who polled more than 600 marketers who deploy loyalty programs and 700 ...Sunday, November 15th, 2009
Kevin Keane, President and CEO of International Association of Printing House Craftsmen sent in a link to an article in the current edition of New Yorker magazine on price wars. Does this sound familiar: It’s easy to see how price wars get started. In industries where a lot of competitors are selling ...Friday, October 16th, 2009
Last week when we reported the closure of Mallard Press we only received confirmation from a company spokesperson. At the time Bob Gay, President of Mallard Press could not be reached for comment. Shortly after our report, Cary Sherburne interviewed Bob Gay and we ran a two part series in ...Sunday, April 5th, 2009
An obscure provision in the 2005 Transportation Bill passed by Congress and signed by George W. Bush has allowed the paper industry to reap millions of dollars in tax subsidies for adding diesel fuel to processes that do not require it for the production of paper. The Nation's Christopher ...Tuesday, February 10th, 2009
Here’s a question: is there any such thing as a recession-proof business? Alcohol distribution and drug trafficking aside, we have found in our own industry companies that defy macroeconomic trends. Time was, commercial printing was such a business; in the 1980s, print grew faster than GDP, and even in the ...Thursday, January 8th, 2009
For years I have held the position that newspapers were the canaries in the mine to the magazine business. Whatever the fluctuations in our businesses positive or negative, they have always happened first in newspapers.
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