By Clint Bolte on August 19th, 2010 - 1 Comment
The national TransPromo Summit conference ran for three years. Initial projections of annual growth were in the upper stratosphere of near triple digits. No printing application was trumpeted louder at Drupa 2008 and Print 2009 in hopes of attracting general commercial printers to buy the necessary software costing in the six figures and the higher…
By Clint Bolte on August 18th, 2010 - Comment
Augmented Reality (AR) is utilizing a two dimensional marker on a package to be recognized by a kiosk webcam to initiate a video of what the contents of the package looks like or does. Another illustration is accentuating the online shopping experience. It recognizes the marker in the particular clothing catalog, taking a photo of…
By Patrick Henry on August 18th, 2010 - Comment
Sales of a children’s book, The Adventures of Snooky Under the Sea, raise money in the fight against sarcoma, a deadly form of cancer. But the title made news in a curious way when another “Snooki” tried to register her moniker as a trademark for printed matter and books.
By Clint Bolte on August 17th, 2010 - Comment
InterACT 2010; Social Media Do Not Change Marketing Basics The synergistic and integrated use of traditional print, online, social, and mobile media was the theme of the newest conference InterACT held in Rosemont, Illinois near O’Hara airport August 10-11. This was very much of a series of basic “how to” presentations and case studies. Each…
By Adam Dewitz on August 12th, 2010 - 14 Comments
During yesterday’s WhatTheyThink webinar Frank Romano and David Zwang Preview GraphExpo 2010 we polled the audience asking, “What’s Your Next Big Equipment Investment?”
By Howie Fenton on August 11th, 2010 - 15 Comments
As I write this, I have my laptop on my lap and I am listening to the TV and writing this story. Next to me Sherri is harvesting her crops in FarmVille. We jokingly debate whose habit is more of a waste of time. She says that watching TV is a waste of time and…
By Patrick Henry on August 10th, 2010 - Comment
Running a small print services company is tough. Running for high public office against a richer opponent is tougher. Now imagine trying to do both under pressure from a civil lawsuit by an unhappy business partner.
That, according to press reports, is the can of worms confronting Dave Westlake, a co-owner of High IQ in Watertown, WI, and a Republican candidate in Wisconsin’s U.S. Senate primary election next month.
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